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Acquisition of Toys R Us and Babies R Us Intellectual Property by Ad Populum

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Source: Retail Insider

Project
Planned

Ad Populum, a U.S.-based designer and distributor of consumer products and collectibles, is acquiring the intellectual property portfolio of Toys R Us Canada, including trademarks, copyrights, domain names, e-commerce assets, websites, and social media accounts. This acquisition places ownership of the Toys R Us and Babies R Us brands in new hands.

Status
Prospective
Sector
Retail
Location
Canada
Updated
22 Jul 2026
Source
Retail Insider

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The project “Acquisition of Toys R Us and Babies R Us Intellectual Property by Ad Populum” is an infrastructure initiative in the Retail sector, located in Canada. Taiyo aggregates data on it from Retail Insider.

Participants

Not available for this record.

Status

Original status

planned

Taiyo status

Prospective

Taiyo last update

2026-07-22

Contact

Not available for this record.

Description

Description

Ad Populum, a U.S.-based designer and distributor of consumer products and collectibles, is acquiring the intellectual property portfolio of Toys R Us Canada, including trademarks, copyrights, domain names, e-commerce assets, websites, and social media accounts. This acquisition places ownership of the Toys R Us and Babies R Us brands in new hands.

Original sector

Retail

Location

Country

Canada

Source

Source

Retail Insider

URL

More Details

Record type

Project

Article published date

2026-07-17

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