BalkanMed E-Business Pages

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The project tackles the common challenges of the BalkanMed area with regard to the distinct economic disparities in the region, the relatively low business competitiveness as compared to other European territories, the market fragmentation and the necessity for a better integration of the socioeconomic links between the involved countries. The project's main goal is to enhance the competitiveness of the exporting SMEs in the BalkanMed region through development of conditions for expanding the transnational collaboration. The goal will be accomplished by fostering the exchange of business information among the BalkanMed SMEs, by facilitating the cooperation and technology transfer processes in the eligible areas and through the development of digital tools for improving the integration of the local markets. The project’s visible and tangible outputs jointly developed and implemented by the partners will be: 1) 1 BalkanMed E-Business pages platform providing information on exporting SMEs companies’ associations and clusters in the BalkanMed region, 2.) 4 informative and giving practical advice tools in support of SMEs’ competitiveness, 3.) 5 seminars with representatives of the business – one in each partner country. The project’s main output will be the elaborated web platform which will contribute to the economic development in the eligible areas and will encourage cooperation between the economic operators in the involved countries. The partners (from Bulgaria, Greece, Cyprus, FYROM and Albania), although representatives of territories with distinct peculiarities and needs, are all brought together with the aim to increase the internationalisation capacity and competitiveness of the local enterprises. The common goal, whenever jointly tackled, leads to better results and creation of synergies. It is therefore crucial to adapt a transnational approach in overcoming the common territorial challenges and to utilise knowledge and particular national experience from the eligible areas. Moreover, the project will enable collaborations of target group representatives from the five partner countries which will facilitate exchange of good practices, establishment of partnerships and creation of business networks which will additionally contribute to building SMEs’ capacity, to enhancing their effectiveness and improving the quality of offered products and services, all resulting in mitigation of the structural weaknesses of the local markets and in correction of the territorial imbalances. The project implementation will result in a new platform and tools for transnational business cooperation which are unique for the BalkanMed region and will open up new opportunities for integrated regional development and collaboration. The project completion will contribute to enhancing SMEs’ competitiveness, will provide more employment and business opportunities and establish conditions for local communities to benefit from the created added value.

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