BFF-2025-FILMSALES

ongoing

This proposal aims to strengthen the international sales and distribution of non-national European audiovisual works through a targeted support strategy led by our experienced sales company. We will enhance the visibility and circulation of a carefully curated slate of European films, particularly those from emerging talents and countries with low audiovisual production capacity, by investing in minimum guarantees, promotional campaigns, and market participation. Through strategic engagement at major international film markets and festivals, as well as the creation of tailored marketing materials, we will increase the accessibility of European works to global distributors and audiences. Our activities directly contribute to the MEDIA Work Programme’s objectives of fostering cultural diversity, boosting the competitiveness of the European audiovisual sector, and improving the cross-border distribution of European content.