Creative Europe Desk Romania Action Plan 2021 & 2022

ended

In 2021-2022 we will focus on promoting the new opportunities offered by the Creative Europe Programme by organizing specific events focused on different calls or target audiences, sharing results and good practices and assisting potential beneficiaries in order to reach the objectives of the programme and the political priorities of the Commission, including the cross-cutting issues: inclusion, gender equality greening. We will also incentivise cross-border cooperation by organising or participating in relevant events together, supporting potential beneficiaries in the application process in order to obtain the best results and strengthening the position of the programme in the cultural and creative sector. We will pay particular attention to the communication strategy in order to promote the programme at the broadest range, not only to cultural operators and film professionals but also to citizens. We will continue to build on the promotion strategy of the emblematic initiatives and events for the sector and general public, such as European Cinema Night, European Film Awards, EU film contest, LUX Audience Award, Music Moves Europe, EUPL, Europa Nostra. We will participate in national and international events in order to ensure the visibility of the programme, we will take part in policy-related events (EFF Berlin, Cannes) and we will also organize information and promotion events targeting potential beneficiaries at national level. Moreover, we will collaborate with other CEDs in the framework of relevant events in order to increase the synergies and facilitate cooperation between professionals and the co-creation of European works. We will attend CEDs meetings in order to increase collaboration with our colleagues and to be able to offer the best technical assistance to potential beneficiaries. Furthermore, we will promote MEDIA training initiatives in the framework of events and projects that target the cross-cutting issues: inclusion, gender equality greening.