European Film Distribution (CREA-MEDIA-2022-FILMDIST) - Gutek Film

ended

Gutek Film was founded in 1994 and specialises in the promotion and distribution of mainly European and world cinema. Our company is one of the most experienced Polish arthouse distribution companies with over 440 films released so far, which have attracted over 18 million cinemagoers. Many of these works have been recognized at major film festivals and received the most important awards. In our distribution strategy, we attach great importance to the high artistic quality of films made by the most interesting and creative filmmakers from Europe and all around the world, as well as to films which raise important and current social issues. We are also constantly trying to introduce our viewers to new talents, inspiring young artists who present a fresh, original point of view in their works. As in the pre-pandemic era, we would like our annual repertoire to consist of 14-16 films and include works with varying attendance potential (as well as the amounts of the minimum guarantees and P&A budgets), which can be divided into three general types of projects: - films with big and very big potential with the theatrical admission at the level of 100+ thousand viewers (including titles with the potential of over 200,000 of admissions), - average films with results in the range of 30-100 thousand viewers in theatres, - more demanding films or debuts that can reach 10-30 thousand viewers in theatres. Throughout the years we have beeb enhancing the process of circulation, promotion, theatrical distribution of European audiovisual works in Poland, also in the new digital environment (DCP prints, VOD exploitation), and through innovative business models (e.g conducting wide-range programmatic campaign on social media and Google display in collaboration with innovative European companies).