Fostering regional development through Cultural Routes

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Routes4U contributes to the cultural cooperation and provides a platform for regional, transnational and international stakeholders. In line with the Faro Convention, the project promotes the importance of local citizens and their affinity with their region as essential to understanding and rediscovering the cultural identity of the sites. It will stimulate new activities, encouraging the cultural heritage and tourism sector in a sustainable way and ensuring that economic use does not threaten the cultural heritage itself. Specific objectives include: - Foster sustainable growth for creative industries and tourism sector in the EU macro-regions, - Strengthen the cultural tourism sector and develop cultural routes projects in the EU macro-regions, - Improve the visibility of the Cultural Routes of the Council of Europe in the EU macro-regions, - Encourage regional investment along the Cultural Routes of the Council of Europe. The project aims at very concrete tools to foster regional development through cultural heritage policies. Among the highlighted activities, the identification and drafting of guidelines for transnational regional policies on Cultural Routes for local authorities and operators, the development of new competencies and skills through e-learning modules and development of tourism tools and products such as a Cultural Routes card and a trip planner.

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