Games Made in Europe

ended

Games Made in Europe is an all-digital online series of events dedicated to European games and the companies and talents behind them. In the past decade, the games industry has become flooded with numerous small teams and projects that have completely changed the landscape of the video games business. To game developers, discoverability to the audience and to publishers have become the main challenge to carry out projects, especially for low capacity countries; to publishers, sourcing projects and generating a wide visibility for their catalogues is no less a challenge to stay competitive, particularly against the North American market. Games Made in Europe is designed to offer a unique opportunity to the European market: to provide European games businesses with a much needed spotlight in order to stand out in a hyper concurential global industry. Through a complementary program of activities, from training to qualified B2B publisher and investor meetings and ending on a live demonstration reaching a large audience, Games Made in Europe (GMiEU) is tackling the strategic need for visibility and circulation of European games while providing their teams with business opportunities. The unprecedented positioning of GMiEU brings the right buyers and studios together, and the right audience and games together. The program’s core features are: a dedicated business matchmaking process for 30 handpicked promising projects and publishers, buyers and investors reinforced by a training program specifically tailored to make the most out of the program a live promotion event for selected projects toward a qualified and large community This is done through strategic partnerships and trust from leading distribution and promotion players Steam and Twitch. As a baseline, its pilot event Games Made in France generated over 400,000€ of income for its participants, including 60000 wishlists, from over 1 million unique viewers.