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Imagine If... AI Art Project in NYC Subway

Sector: Mass Transit • Location: New York City, New York, United States

Source: The Tech Buzz

Project
Under Implementation

Google DeepMind launched the "Imagine If..." project, transforming New York City's subway system into an interactive AI-powered art gallery. Commuters submit creative visions via QR codes on transit screens, which local artists then transform into digital video artworks using Google's Veo video generation model. The artworks are displayed across thousands of MTA digital screens, creating a citywid

Status
Prospective
Sector
Mass Transit, Tunnel
Location
New York City, New York, United States of America
Updated
22 Jul 2026
Source
The Tech Buzz

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Project Information

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The project “Imagine If... AI Art Project in NYC Subway” is an infrastructure initiative in the Mass Transit sector, located in New York City, New York, United States. Taiyo aggregates data on it from The Tech Buzz.

Participants

Not available for this record.

Status

Original status

under implementation

Taiyo status

Prospective

Taiyo last update

2026-07-22

Contact

Not available for this record.

Description

Description

Google DeepMind launched the "Imagine If..." project, transforming New York City's subway system into an interactive AI-powered art gallery. Commuters submit creative visions via QR codes on transit screens, which local artists then transform into digital video artworks using Google's Veo video generation model. The artworks are displayed across thousands of MTA digital screens, creating a citywide community art experience.

Original sector

Public Art and Urban Infrastructure

Location

Country

United States of America (USA)

State

New York

City

New York City

Source

Source

The Tech Buzz

URL

More Details

Record type

Project

Sector

Mass Transit, Tunnel

Article published date

2025-11-16

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