INtegrated Slow, Green and Healthy Tourism Strategies

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Regions in INSiGHTS all have outstanding natural and cultural resources in need to be protected. At the same time, they have a great potential related to the fast growing recreational trend of slow, green and healthy tourism, to make them attractive destinations. These features put these regions in a unique position to sustainably utilise their resources. This objective will be supported by the main project outputs which will be generated with an effective stakeholder contribution overarching the whole project lifetime. As main local outcomes, 8 integrated sustainable tourism strategies will be developed by the partner regions on the basis of the common Guidelines which will be adaptable all across the Danube-region. The Comprehensive Model, co-created via a set of innovative exchange sessions, will offer novel solutions along the 3 Thematic Pillars of INSiGHTS, such as (1) integrated tourism management schemes, (2) coordinated tourism supply development linked to greenways, (3) promotion of healthy & eco-conscious lifestyle. The smart tools and methods will be tested and cross-checked by pairs of partners through pilot actions centred around the key thematic issues. Finally, for maximising the policy impact of the project, Transnational Policy Recommendations will be put on the table of decision-makers. Main results of INSiGHTS thus will be improved participatory governance frameworks tackling responsible green tourism development, able to support bottom-up networks of tourism providers and generation of quality-driven green tourism packages, which will attract more eco-conscious visitors. Improving the environmental attitude of all players within the complex tourism ecosystem will lead to a better balance between protection and sustainable exploitation of local resources, reduce the ecological footprint of destinations and also contribute considerably to sustainable socio-economic development for the benefit of local communities.

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