It is time to BeActive, Nothing can stop you

ended

"The programme of the European Week of Sport 2021 in Bulgaria is designed to promote sport and physical activity across the country at national, regional and local levels by a range of sport activities and events, all of them aiming at the promotion of opportunities for healthier lifestyle, physical activity and active living in urban environments. All sport initiatives and special events are designed to be inspiring for Bulgarians to #BeActive and take advantage of opportunities in their everyday lives to exercise more. This year we try to reach out more people and to transfer the messages of the Week to as many Bulgarians as possible and encourage them to physical activity and active living. Thus, the Week includes themes and activities that appeal to all audiences and is structured around the idea that sport is a powerful instrument for addressing health problems and difficult situations in everyday life and can be beneficial to mental and physical health in post-COVID pandemic time. It is already a well-known fact that restrictions on travel, physical activity, and mass gatherings because of COVID19 pandemic have had major implications for athletes and general population impacting negatively on life-spheres and mental health. The main concept to encourage physical activity and promote healthy lifestyles in general is enshrined in the name of the project this year “It is time to BeActive again Nothing can stop you“. Moreover, opportunities for doing sports are not limited to structured competitive activities and organized recreation. They exist everywhere – where people live, in neighbourhoods and in educational establishments. Cities provide a wide range of opportunities for engaging people in sport activities. The performance of EWoS 2021 programme intends to increase the number of general population interested in joining some sport and to raise awareness of how important an active lifestyle is for everyone."