New Europe Film Sales reinvestment into acquisition and promotion of non-national European films 2025-2026

ongoing

The grant from Creative Europe MEDIA will enable NEW EUROPE FILM SALES to adopt a more risk-balanced approach when planning the acquisitions budget for the 2025-2026 period. Building a solid slate of mid-level projects will allow us to make more aggressive offers for films with higher economic potential, while still investing in higher-risk, auteur projects to maintain our position as one of the key sales agencies in Europe. Additionally, this strategy will contribute to increasing the quality of our offerings in the highly competitive international market and fostering a more diverse cultural landscape. NEFS intends to acquire 3-5 non-national European films supported through the Sales Agents scheme. Seventy-five percent of the budget will be allocated to reinvestment in minimum guarantees, while the remaining 25% will cover promotional and advertisement costs for international distribution, promotion, and marketing campaigns centered around the films' world and regional premieres