Philhamonic in the movie

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FILMharmonic tackles the challenge of undiversified tourism offer in the CB area, low performances in terms of innovative cultural products, inadequacy of training activities and trained personnel of tourism and cultural actors to develop cultural products and present them to public, inadequate tourism supporting infrastructure and obstacles that the local population faces in accessing high-quality artistic performances. The project addresses the challenges through joint development of a cultural tourism product that is attractive, innovative and new for CB area: the FILMharmonic Program, that combines screening of mute films with live orchestra performance and is presented to the CB area through 4 joint events. Furthermore, the project increases the capacities of cultural and tourism actors through deployment of a training program in project design , supporting them to develop new products and present them to public and it improves partners performance capacity improving concert venues with musical instrument and providing performance supporting equipment. Through the 4 joint events, the project offers the immense artistic value of philharmonic orchestra to the local population. Overall goal is “to strengthen and diversify CB tourism offer developing and promoting new programs through integration of cinematographic and music art” and when reached it positively supports tourism development. The main outputs are 1 Philharmonic in the movie Program developed and implemented in 4 locations; 90 persons trained in cultural project development and management; equipped partners facilities. The target groups are local public authorities, tourist boards, cultural and tourist organizations and CSOs and the general public. The CB approach allows building-up on specific knowledge and expertise of the partners allowing them to develop a cultural product that is innovative and attractive, reaching new audiences and increasing overall CB area recognition as tourism destination.

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