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Project Hail Mary LEGO High-Altitude Launch

Sector: Marketing and Promotion • Location: Wales, United Kingdom

Source: Trend Hunter

Project
Completed

The Project Hail Mary LEGO set was launched into the stratosphere aboard a balloon-powered platform designed by Sent Into Space. The model ascended to 114,790 feet above Gwynedd County in Wales, with cameras and tracking systems to document the journey and ensure recovery. The flight lasted approximately eight hours before the set returned safely to Earth, securing a Guinness World Records title f

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The project “Project Hail Mary LEGO High-Altitude Launch” is an infrastructure initiative in the Marketing and Promotion sector, located in Wales, United Kingdom. Taiyo aggregates data on it from Trend Hunter.

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Participants

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completed

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Description

Description

The Project Hail Mary LEGO set was launched into the stratosphere aboard a balloon-powered platform designed by Sent Into Space. The model ascended to 114,790 feet above Gwynedd County in Wales, with cameras and tracking systems to document the journey and ensure recovery. The flight lasted approximately eight hours before the set returned safely to Earth, securing a Guinness World Records title for the highest altitude launch and retrieval of a LEGO set. This activation was developed in partnership with Sony Pictures to support the film's rollout.

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Source

Source reliability

High

Data quality score

100%

Source

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URL

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