Publicis Groupe Shanghai Headquarters / Ippolito Fleitz Group + Identity Architects

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Text description provided by the architects.A global leader in advertising and public relations, Publicis Groupe has embraced its 'Power of One' philosophy by consolidating a diverse range of agencies under one roof. To translate this vision into a vibrant workplace, Ippolito Fleitz Group was commissioned to design the group's China headquarters in the heart ofShanghai. Drawing inspiration from traditional Chinese courtyards and echoing the city's ever-evolving spirit, the new headquarters embody the group's strategic shift toward greater collaboration, agility and creative synergy, while asserting a bold and distinctive spatial identity.