R-ITINERA

Closed

R-ITINERA represents the capitalization of ITINERA. The partnership will involve 5 of the 8 ITINERA partners as the planned activities do not require the specific institutional and technical skills of the other 3 partners. The common challenge concerns the strengthening of the economic competitiveness of the 5 partner regions through the promotion of tourism products, also in consideration of the effects of the COVID-19 crisis. The general objective is to capitalize on the results achieved in ITINERA, promoting the ‘ecotourism’ routes according to a dual approach: capable of supporting in the short-term the economic systems of the territories involved in the process of recovery and restarting after COVID-19, and capable of supporting their development in the medium-long term in terms of the objectives of competitiveness, sustainability and cohesion envisaged by the 2030 Agenda and the Cohesion Policy. The achievement of the objective will lead to positive changes in quantitative terms, with an increase in the tourist catchment area, and in qualitative terms, in relation to the type of ‘’new’ target groups and the processes of sustainability and cohesion. The foreseen outputs are the joint action plan for the capitalization and promotion of the routes, the economic valorisation of the territorial heritage and the actions to support the use of the routes. The direct beneficiaries are the local tourist systems, while indirectly, the project will benefit the people who use the routes. The project is innovative as it foresees the adoption of an approach based on the multilevel logic of social innovation through which partners from different countries and regions will contribute to the achievement of common results. Another innovative aspect is the identification of specific user target groups characterized by systemic and constant flows that will support the establishment of economically sustainable multi-year management plans

Medium