Rose Bowl $30M Renovation
Sector: Stadium • Location: Pasadena, California, United States
Source: ALT 98.7
The historic Rose Bowl in Pasadena is undergoing a $30 million renovation to maintain its relevance in modern sports. The project converts 5,000 bench seats into a premium field-level club called the South Field Club, offering luxury amenities and seating for over 1,000 fans. The renovation includes a speakeasy-style reception area and a 360-degree bar designed to mimic the stadium's iconic shape.
- Status
- Under Construction
- Sector
- Stadium, Residential
- Location
- Pasadena, California, United States of America
- Updated
- 22 Jul 2026
- Source
- ALT 98.7
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Project Information
Participants
| Not available for this record. |
Status
Original status | under construction |
Taiyo status | Under Construction |
Taiyo last update | 2026-07-22 |
Contact
| Not available for this record. |
Description
Description | The historic Rose Bowl in Pasadena is undergoing a $30 million renovation to maintain its relevance in modern sports. The project converts 5,000 bench seats into a premium field-level club called the South Field Club, offering luxury amenities and seating for over 1,000 fans. The renovation includes a speakeasy-style reception area and a 360-degree bar designed to mimic the stadium's iconic shape. Funded by private donations and sponsors, the project is scheduled for completion by September 12, 2026, in time for UCLA football's home opener. |
Original sector | Sports Infrastructure |
Budget |
Location
Country | United States of America (USA) |
State | California |
City | Pasadena |
Source
Source | ALT 98.7 |
URL |
More Details
Record type | Project |
Sector | Stadium, Residential |
Article published date | 2026-05-14 |
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