SEF Tajero Choc

completed

The owner of the leading FMCG distributor in Tajikistan, plans to create a new entity, Amiri LLC, to launch chocolate and confectionary production in Dushanbe. Production is planned to start by the end of December for chocolate products, targeting the middle class consumers, with nationwide distribution. Amiri will be the first modern chocolate operation in Tajikistan, competing against imported brands. The project includes investment in: (i) the renovation of existing production premises, formerly used for storage; (ii) equipment for chocolate production; and (iii) working capital. IFC funding will be used to support the purchase of modern chocolate processing equipment. The existing distribution company, Tajero, was established in 2002 and has since built strong relations with leading international companies to distribute and market FMCG products in Tajikistan. The new company, Amiri, will take advantage of the Tajero network for brand management, distribution and key shelf space to leverage Tajero’s depth of expertise and strong relationships with retail players.