Tunisia - Strategic study on the development of cultural industries

This intervention relates to the strategic study on the development of cultural industries. The study should make it possible to identify the potential of the cultural industries in Tunisia and propose the main lines of a national strategy for the development of these industries, together with an action plan for its implementation. The project has three (03) components. The first concerns the definition of the conceptual field in which a descriptive and prospective analysis of cultural industries must be situated by listing the various activities covered by this concept as well as the diagnosis and assessment of the state of cultural industries in Tunisia. The second part involves evaluating the economic and social potential of the cultural industries in Tunisia and identifying the sector's development levers, highlighting promising niches in terms of economic profitability, employability, attracting direct foreign investment, creating cultural and educational content, disseminating the arts and culture, promoting heritage and innovation. The final section involves defining the main lines of a national strategy for the development of cultural industries and proposing an implementation plan.