Will together across Europe - second edition

closed

"The Will EU 2 project has been crafted taking into consideration the diverse landscape outlined above. It operates on the belief that Be Content SRL and its affiliated entity, IS MEDIA, can make a significant impact and contribute to enhancing public awareness of the strategic role played by the Cohesion Policy for all European citizens, with a particular focus on Italy. The consortium applying for this tender has strategically aligned the expertise and professionalism of its entities to ensure precise proficiency in the implementation phase and the targeted achievement of the grant’s objectives. The team encompasses technical and journalistic personnel, as well as management control, promotion, and marketing staff. Their presence has facilitated and will continue to enable the meticulous gathering of detailed information about the project's reference context, defining it with the utmost precision and understanding the rationale behind the organizational work model. Podcasts and social networks, being easily ""measurable"" communication channels, play a pivotal role. Real-time monitoring of public satisfaction allows for a targeted information strategy tailored to the reference target, primarily consisting of the younger generation. Podcasts and social networks are the preferred information tools for this public, making them effective mediums for communication "