New CSWD Website

closed

Specifications include, but are not limited to: Phase 1: Research and Analysis The CSWD Project Manager is assembling a CSWD Website Overhaul Committee (WOC) that will represent internal stakeholder needs and contribute perspectives on external stakeholder needs and experiences. The Consultant will meet with the WOC at defined key junctures in the project to present survey findings and to recommend content, design, and UX strategies and priorities based on those findings. The CSWD Project Manager will work with Consultant to prioritize and reconcile any competing or conflicting input from WOC. The key objective of Phase 1 is to produce a framework of website content, design, and UX strategies and priorities that will drive the work of Phase 2. The work conducted in Phase 1 should provide a clear and robust roadmap for Phase 2.; To establish this framework, the Consultant will: • Conduct deep data analysis of Google Analytics and SEO of current site to determine current usage patterns and gaps, and how current website architecture influences same.; • Present a qualitative UX research strategy and timeline.; • Participate in a project kick-off meeting with the WOC to present data analysis findings, outline processes for Phases I and II, and introduce qualitative research concepts, strategy, and timeline. ;; Phase 2: Buildout of New Website The objective of Phase 2 is to apply the Phase 1 deliverables to create a fresh, modular, future-friendly custom CMS website that scales and adapts to changing needs and technologies.; In Phase 2 the Consultant will: • Construct UX prototyping and wireframe buildout to demonstrate page templates, test navigation, and refine menus, forms, and functionality.; • Work with CSWD Project Manager to determine priorities for creation of all new copy, visuals, and other content.; o CSWD staff will be responsible for providing all copy. Some copy may be adapted from current site, but Consultant should anticipate that all copy will be treated as new and none will be ported as is from current site.; o Consultant will assess visual and graphic elements of current site and determine whether any should be implemented in new site given Phase 1 findings.

High